In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe it is essential that the item connects seamlessly to other products in their home's electronic network. In fact, the study deemed smooth connection between devices more important than brand loyalty.
From the article "Samsung debuts smart home device" by Jacqueline Renfrow.
Elizabeth Parks, president of Parks Associates was quoted in USA Today this week as saying: “It’s a challenging time for service providers to make the money work. It makes sense that there will be a l...
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