In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe it is essential that the item connects seamlessly to other products in their home's electronic network. In fact, the study deemed smooth connection between devices more important than brand loyalty.
From the article "Samsung debuts smart home device" by Jacqueline Renfrow.
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To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...
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Parks Associates has hosted the final day of the company’s 20th annual CONNECTIONS conference in San Francisco with panel discussions moderated by the firm’s analysts and featuring executives from com...
