Today, 40% of smartphone owners already use digital assistants, according to a recent survey conducted by Parks Associates.
Not surprising, millennials are most likely to partake (46%), but -- as the technology continues to improve and we get more comfortable talking to our gadgets -- such services are increasingly becoming common practice.
What's more, nearly three quarters (72%) of consumers who use digital assistants are already satisfied with their capabilities, while more than a third (38%) of those consumers report being very satisfied.
From the article "Samsung Claims Its New Bixby Out-Assists Siri" by Gavin O'Malley.
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“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....
Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".
New research out this week from Parks Associates found that Chromecast makes up just 11% of all streaming players installed in the United States, down from 21% three years ago. Meanwhile, Roku’s U.S....
