Providing market intelligence for more than 35 years

In The News

Samsung Boasting A Massive 31% Of Total Market Share Where As LG, Comes In About Only 10%

Samsung is renowned as the leading smartphone seller in the world. However, when it comes to the United States, latest smartphone share figures released by Parks Associates say that Apple is still leading the way.

The research firm adds that Apple currently holds a major share in the market, boasting a solid 40% market share. The same reports also reveal that Samsung has begun picking pace in the same market, boasting a massive 31% of the total smartphone market share. LG, on the other hand, comes in with about 10% of the market share.

From the article "Samsung Boasting A Massive 31% Of Total Market Share Where As LG, Comes In About Only 10%" by www.nationaldailypress.com

Previously In The News

Too Much TV? Enter HBO Max, the Latest Streaming Wannabe

“People are going to look at the price point first,” said Steve Nason, research director at Parks Associates. HBO Max costs $15, same as the HBO Now streaming service it's supposed to replace, with di...

Some NFL+ users struggle to watch games on the app

Consumer issues with accessing the NFL games are also indicative of a fragmented sports streaming landscape. Eric Sorensen, a senior contributing analyst with Parks Associates, noted in July how curre...

As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?

The effect on the companies’ bottom lines remains unclear, but a study by Parks Associates, a research group, found that sharing cost the streaming video industry $500 million in 2015. One reason t...

Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....