Those who use over-the-air antennas are a significant slice of the broadband universe. Parks Associates said that about one-quarter of U.S. broadband households used an antenna to watch local broadcast TV channels in 2019. This was up significantly from the previous year, when 15% of households did so.
From the article, "Study: Rural Viewers Love Their Local TV Channels More Than Ever," by Carl Weinschenk.
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New data from Parks Associates shows Netflix and Prime Video users have the greatest subscription loyalty of any streamers. New data released by Parks Associates shows that Netflix and Prime Video...
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Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems. These statistics, based on research conduc...
