The streaming device manufacturer, and operator of The Roku Channel streaming service ended the third quarter of 2024 with 85.5 million streaming households, and according to data compiled by Parks Associates, the company is the most popular streaming player maker in the United States.
From the article, "Roku wants to grow to 100 million active user accounts in next 18 months" by David Satin
Parks Associates has released numbers on smartphone sales. It found that 86 percent of broadband households in the United States have a smartphone. The numbers are similar in European countries: 76 pe...
"Apple remains the dominant smartphone manufacturer in the U.S., but Samsung is catching up," said Harry Wang -- Director of Health & Mobile Product Research at Parks Associates -- in a press statemen...
A new Parks Associates report, Connected Consumer in Europe, reveals Spanish consumers are more likely than consumers in other Western European markets either to have never had pay-TV or to have cance...
The number of paid OTT video subscriptions in Europe is significantly lower than in the US, according to data released this week by Parks Associates. While 64% of US broadband households subscribe to...
