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Roku is also up against tremendously deep-pocketed rivals: Apple, Amazon and Google. Both Apple and Amazon released new streaming media devices in September. “We’re fortunate to be the only player with a purpose-built operating system for TV. Our competitors port over phone operating systems,” Louden countered. Roku's operating system is lightweight enough that the company could maintain lower costs on its hardware, according to Louden. Roku currently holds the highest market share out of all its competitors: In the first quarter of this year, Roku held 37%, according to research firm Park Associates.
From the article "Roku To Wall Street: Not Just An Unprofitable Hardware Business" by Aaron Tilley.
The standard is used in about 580 million homes worldwide if you include cordless phones. About 50 million units are in Europe, including gateways and VoIP boxes, according to Brad Russell, a market r...
Concerns about data security also have been shown to increase with ownership of more connected devices. Currently, U.S. broadband households own an average of 10.4 connected devices -- including enter...
The bottom line is that operators need to begin now, knowing that changes will take years to accomplish. Companies must begin with specific goals and objectives in mind, with appropriate expectations...
The Apple TV came in fourth, behind Amazon's Fire TV, Google's second-place Chromecast and Roku's pack-leading set-top devices, in Parks Associates' tally of streaming device sales in 2014. Amazon and...
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