Roku is also up against tremendously deep-pocketed rivals: Apple, Amazon and Google. Both Apple and Amazon released new streaming media devices in September. “We’re fortunate to be the only player with a purpose-built operating system for TV. Our competitors port over phone operating systems,” Louden countered. Roku's operating system is lightweight enough that the company could maintain lower costs on its hardware, according to Louden. Roku currently holds the highest market share out of all its competitors: In the first quarter of this year, Roku held 37%, according to research firm Park Associates.
From the article "Roku To Wall Street: Not Just An Unprofitable Hardware Business" by Aaron Tilley.
Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times rout...
A new study of smart home device owners conducted by Parks Associates in the US has found that 12pc never have their technical problems solved, compared with 5pc in the previous three years. “Stron...
“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...
According to Parks Associates' research, 72% of non-pay-TV subscribers subscribe to an OTT video service, which is their primary source for content. Just less than half of broadband households in the...
