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The scrappy independent streaming-platform developer has been able to beat Goliaths in the tech biz. Roku had 37% share of all streaming devices owned by U.S. broadband households in the first quarter of 2017, according to research firm Parks Associates. That put it as the No. 1 brand in the product segment, ahead of Amazon Fire TV and Fire TV Stick (24%), Google’s Chromecast (18%) and Apple TV (15%).
From the article "Roku Stock Retreats After Device Maker’s Roaring IPO" by Todd Spangler.
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Parks Associates has updated its top 10 list for subscription OTT video services, based on the number of subscribers, with Netflix holding the lead spot while Sling TV, Showtime and CBS moved up or en...
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