So far, Roku has been able to keep its lead as the top video streaming device maker. In May, for instance, research firm Parks Associates said Roku was the market leader in the Internet video streaming device category, with 37% share. Amazon was second with 28% of the market, followed by Apple with 15% and Google with 14%. Parks Associates analysts said that consumers found Roku’s devices easier to use compared to other devices.
From the article "Roku Shares Skyrocket Due to Impressive Streaming Numbers" by Jonathan Vanian.
Harry Wang of Parks Associates said the idea of sleep wearables was a “tall order,” but the industry has a huge growth potential. The sleep summit, which included discussions on data-driven opportuni...
Parks Associates, a Dallas-area research outfit, is tracking more than 200 OTT services and there are plenty more beyond those, points out analyst Hunter Sappington. “With so many services it is hard...
According to U.S. market research published by Parks Associates last summer, Amazon media player products narrowly out-shipped Apple TV (for a 22 vs 20 percent share of the market) in 2015, but that a...
PRESS RELEASE: New consumer research from Parks Associates reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. According to 360 View:...
