Analyst Parks Associates announced just a couple of weeks ago that according to its estimates, Roku is increasing its lead in the streaming media player landscape, now accounting for 37 percent of streaming media players. The ability to turn all those active users into viewers of subscription or ad supported channels that Roku does make money on will be its main challenge, but so far the company's mostly content-agnostic approach has worked for publishers and viewers alike.
From the article "Roku's IPO filing reveals plans to raise $100 million" by Richard Lawler.
New data revealed by Parks Associates shows that while Netflix may be the top global streaming platform, it doesn’t have the most subscribers of any domestic service. New data from Parks Associa...
Amazon’s Prime Video has retained the top spot in Parks Associates’ Top 10 List of US Subscription Video Services with Paramount+ moving ahead of ESPN+ for the first time. The research firm rep...
Parks Associates has released its latest list of the top 10 US subscription streaming video services, based on estimated numbers of subscribers through September 2023 from the firm’s Streaming Vid...
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