According to research from Parks Associates from this past May, Roku led all of its competitors in sales from first quarter 2015 to first quarter 2016, with its set-top boxes accounting for 30% of the marketplace. Amazon (AMZN) and Alphabet (GOOGL) tied for second with a 22% slice of the market each, and Apple TV claimed 20%.
From the article "Roku Remains On Top Of The Streaming Media Market" by Buster Coen.
Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...
Nearly a quarter (23%) of Millennial heads of household are OTT only households, higher than the national average of 15% among all U.S broadband households. Parks Associates analysts also note that...
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“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...
