its earnings release, Roku cited data from Kantar Milward Brown anointing it the No. 1 TV streaming platform in the U.S. by hours streamed. According to a survey by Strategy Analytics, the Roku operating system powers 41 million OTT devices and smart TVs in the U.S., a 36% lead over Sony PlayStation, the next closest competitor. Parks Associates, another research firm that tracks the streaming sector, said Roku had 39% of the U.S. streaming media player installed base as of the first quarter of 2019, according to consumer survey data.
From the article "Roku Posts More Stellar Results In Q2 As Stock Price Continues To Surge" by Dade Hayes.
Recent research from Parks Associates, presented at the StreamTV Show in Denver, CO, highlights a significant trend: spending on streaming services has dropped by 30%, with the average U.S. household...
Research from Parks Associates shows shifts in demand for streaming video services in the US, including a significant drop in spending. The firm’s latest research from its Video Services Dashboard rep...
According to research by Parks Associates, 94% of U.S. internet households have at least one subscription service, and over half subscribe to four or more streaming video services. This growing subscr...
In a new report from Parks Associates, the researcher reports a significant drop in spending and a declining number of services viewers subscribe to. "Consumers are spending less, but rather than...
