Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
November 04, 2015
A total of 21 percent of U.S. broadband households with at least one Internet-connected CE device use a streaming-media player as their primary platform for streaming online video, up from the year-ago 12 percent, Parks said. In contrast, streaming-video usage declined for connected gaming consoles, and it increased modestly for smart TVs, the research company said. Game consoles, nonetheless, are still used more than streaming-media players to stream video, Parks said.
In the first quarter of 2015, 97.6 million households had broadband Internet access, and 65.8 percent of them, or 64 million, connected at least one CE device to the Internet. Of those 64 million households, 21 percent mostly use a streaming-media player to stream content from the Internet, Parks said.
From the article "Roku Is Winning The Streaming-Video Device Game" by Joseph Palenchar.
So says market-research and consulting firm Parks Associates that estimates that the percentage of U.S. households that watch TV via antennas rose to 15 percent in 2016 from 9 percent in 2013. The res...
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
The heyday of outdoor TV antennas or rabbit ears will never return, experts say. But research firms and the National Association of Broadcasters have noticed the uptick in over-the-air TV antenna hous...
Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .