Last August, market analysts at Parks Associates found that more than any other streaming media device -- including those from Amazon, Apple, and Google -- Roku was the leading brand and had increased its market share with 37% of the installed base, up from one-third in the year-ago quarter. Amazon was the only other provider that saw its share rise in the period studied, from 16% to 24%.
From the article "Roku Is Taking the Right Steps" by Rich Duprey.
More and more smartphone owners are using mobile data these days, and that shouldn’t be too much of a surprise given the increase in popularity of smartphones over the years and the numerous plans fro...
In an update today of its ranking of subscription OTT services in the U.S., Parks Associates said HBO Now and Starz have entered the top five, trailing only streaming giants Netflix, Amazon and Hulu....
As of this writing, there are 235 over-the-top [OTT] video services available in the U.S., according to market tracker Parks Associates. And even though customers are increasingly doing away with thei...
The tech giant is racing to catch up to the dominant streaming players. Amazon Prime Video is in 200 countries while Netflix is in more than 190 countries. Apple also has a smaller share of the str...
