A new report from Parks Associates says Roku is the most-used streaming video media device in the U.S. In a 1Q 2013 independent survey of 10,000 U.S. broadband households with a streaming video media device, Parks 37% primarily use a Roku compared to 24% that primarily use an Apple TV.
From the article, "Roku Is Preferred Streaming Media Device, Says New Parks Associate Survey, Beating Apple TV."
Though Roku doesn't release sales figures, some outside data back up the notion of Roku's marketplace traction. A study from NPD found that Roku owners stream more than owners of other devices, and...
As Netflix and YouTube put video streaming into day-to-day lives, competition among streaming-media boxes has grown from the two-horse race -- Apple TV versus Roku -- to include Google's Chromecast...
Consider usage, though, and the underdog's prospects start looking up. From a Parks Associates study, while Apple has sold more units globally, about 37 percent of US households with a streaming me...
Good news, bad news for Google: Chromecast is holding onto its slice of the streaming-video device market even as new rivals like Amazon's Kindle Fire TV emerge, but Chromecast is being used less a...
