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Streaming device maker Roku has been growing its market share and is now outselling Apple’s Apple TV more than 2:1 in the U.S., according to new data from market research company Parks Associates. In the first quarter of 2017, 37% of all streaming devices owned by U.S. broadband households were made by Roku, according to the company’s new “Reinventing CE: Transforming Devices to Service Platforms” report.
Runner-up in the streaming device race is Amazon with its Fire TV and Fire TV Stick devices, which reached a market share of 24% in Q1, up from 16% during the same quarter in 2016. Google’s Chromecast streaming adapter has a market share of 18%, while Apple TV fell to 15%.
From the article "Roku Grows Streaming Device Market Share, Apple TV Loses Out" by Janko Roettgers.
As services like Netflix and Hulu boom, he said, television companies are looking for ways they can hold onto more of those streaming revenues themselves. The changes are especially noticeable at H...
“Hulu’s DNA has been recent episodes of TV shows,” said Glenn Hower, an analyst at the research firm Parks Associates. The apparent anxiety at television companies is common to any industry that’s...
According to a report published by Park Associates, Apple enjoyed the major chunk; however Samsung does not lag behind, with a 31 percent market share. “Apple remains the dominant smartphone manufa...
According to a report published by Park Associates, Apple enjoyed the major chunk; however Samsung does not lag behind, with a 31 percent market share. “Apple remains the dominant smartphone manufa...
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