Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
August 07, 2023
Parks Associates research says demand for smart lighting products to work with other smart home devices has quadrupled.
Smart lighting systems are growing in popularity among consumers, with adoption showing significant growth in just the last five years, according to a smart lighting consumer research report from Parks Associates.
According to Parks Associates, consumers are widely interested in reducing their energy consumption, with 40% saying they would like to use less energy but don’t how know or don’t want to make too much of an effort to do so.
In addition, nearly one-third of lighting purchase-intenders or system owners cite interoperability as an important factor in making the purchase, says Jennifer Kent, vice president of research at Parks Associates, in a statement.
Taken from the article, "Research Shows Smart Lighting Receiving Increased Consumer Interest" by Zachary Comeau
Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...
Despite a respectable amount of content and games for virtual reality headsets – and options like Oculus Go driving down the cost of ownership – virtual reality has yet to tap into much of the U.S. ma...
Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...
“Pay-TV providers want to retain subscribers, so they want to make sure that you stay inside their ecosystem,” says Brett Sappington, a media analyst at Parks Associates. “If you don’t have a reason t...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .