Parks Associates research says demand for smart lighting products to work with other smart home devices has quadrupled.
Smart lighting systems are growing in popularity among consumers, with adoption showing significant growth in just the last five years, according to a smart lighting consumer research report from Parks Associates.
According to Parks Associates, consumers are widely interested in reducing their energy consumption, with 40% saying they would like to use less energy but don’t how know or don’t want to make too much of an effort to do so.
In addition, nearly one-third of lighting purchase-intenders or system owners cite interoperability as an important factor in making the purchase, says Jennifer Kent, vice president of research at Parks Associates, in a statement.
Taken from the article, "Research Shows Smart Lighting Receiving Increased Consumer Interest" by Zachary Comeau
Smart thermostats are becoming more and more popular, with the share of Internet-connected U.S. households with a smart thermostat rising to 16% in 2022, a recent survey by market research firm Parks...
Additionally, 66% of FWA subscribers consider their pricing plan as fair – which is significantly higher than in the case of other types of fixed broadband technologies, according to a survey conducte...
KEY STAT: Net Promotor Score (NPS) increases in direct proportion to the number of subscriptions per user. High NPS means higher product satisfaction means greater service adoption. - Parks Associates...
A 2023 study by research firm Parks Associates found that nearly 75% of U.S. households with internet service were concerned about the security of their personal data, while 54% reported experiencing...