Parks Associates shares its latest Consumer Insights Dashboard, which tracks adoption, purchases, and demand across most common consumer electronics products
“Samsung continues to lead smart TV adoption, and it currently comprises over one-fourth of all consumers’ primary smart TVs in the U.S.,” says Paul Erickson, director, research, Parks Associates. “While smart TV adoption is at all-time highs, there may be short-term saturation and conservatism in effect while consumer smart TV purchasing settles following dramatic increases in 2020. Sony still managed to grow in purchasing — despite downturns for the traditional top three brands — which may be related to its first-mover release of new Google TV Bravia models over 2021.”
From the article "Research: Sony’s Share Of Smart TV Purchases Grew In 2021."
And without further ado, the following list selected by SIA’s Women in Security Forum, in partnership with SSN, will be profiled in each issue of SSN in 2022: Arathi Ajay, IoT Sales Specialist - Ed...
Parks Associateshas found that households are experimenting with different offers from security providers and standalone devices, ultimately expanding adoption. At the end of 2020, Parks Associate...
Additionally, Parks Associates research reveals that 34% of U.S. broadband households are MDU residents. MDU categories consist of apartments, condominiums, duplexes, quadruplexes, townhomes and dormi...
A whitepaper released this week by research firm Parks Associates, “Value Beyond Home Security: Expanding Product Ecosystems,” examined the expansion of professional services beyond home security du...
