As for why dealers change their offerings, there are many possibilities. According to the Parks and SSI study, competitive forces are key. It could also be driven by the consumer, as more homeowners are becoming aware of smart home options ... and asking for them.
Solid margins, customer demand, competitive parity and new products all combine to increase product adoption in some areas, with opposite factors such as low margins and sated consumer demand causing the easing out of other categories.
From the article "Report: Smart Home Devices Had Biggest Impact on Security Market in 2016" by www.cepro.com
Parks Associates is an internationally recognized market research firm specializing in emerging consumer technology products and services. The company’s expertise includes the Internet of Things (IoT)...
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