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November 04, 2015
Sony currently makes PS Vue available on the PlayStation 3 and PlayStation 4 consoles, and recently launched a PS Vue app for the iPad. Gaming consoles remained the top CE device used to access online video content as of the first quarter of 2015, per a new study from Parks Associates.
While Sony has not announced how it will package its new Disney and ESPN programming, it currently markets three multichannel plans: Access ($49.99 per month), Core ($59.99 per month), and Elite ($69.99 per month). In its multichannel markets, PS Vue has been lacking access to ABC's broadcast network while providing access to the broadcast feeds of CBS, Fox, and NBC.
From the article "PlayStation Vue Nets Disney-ESPN Deal" by Jeff Baumgartner.
TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...
The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates. "Its market entry approach was to intr...
The truth is that there has historically been a high rate of overlap between subscribers of streaming services like Netflix, Hulu, Amazon Prime, and HBO Now. Research by Parks Associates late last yea...
Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...
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