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February 26, 2019
When it comes to smart home technology, it’s no longer a question whether customers will get on board. It’s just a matter of time. Over 50% of broadband households intend to purchase a smart home device in the next 12 months, according to Parks Associates, and a conversation at NCTC’s Winter Education Conference had members exploring their place in the connected home and IoT.
From the article "Planning for the Smart Home Explosion" by Sarah Winegardner.
Nearly 20% of U.S. broadband households own a smart home device, or a household object that connects to the Internet, and nearly 45% of U.S. broadband households plan to buy a smart home device in the...
The existing Prime Music has long been a dark horse in the music-streaming market. In March, research firm Parks Associates claimed it was the most popular paid music subscription service among US bro...
“Consumers don’t necessarily see a need to decide between Netflix and the new, high profile services, particularly since many of the new services are priced under $8 per month,” Parks Associates analy...
More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...
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