While much research has been devoted to the amount of subscription and transactional video people watch, less attention has been given to the rest of the video ecosystem—the short-form YouTube and Vimeo clips, or the events live streamed through a browser. Research company Parks Associates sheds light on the area, finding that broadband-enabled homes in the U.S. watch an average of two hours of "alternative content" through a computer each week. Popular sources include Facebook, Snapchat, YouTube, Vimeo, and Dailymotion. Roughly half watch user-generated video each month, and 10 percent stream live video.
From the article "People Who Watch More Alternative Video Watch Less Pay TV: Parks" by Troy Dreier.
While home speakers, as well as the use of AI assistants on smartphones and tablets, figure centrally into the voice shopping market, there is also great potential in the automobile market. A study by...
Raj then moved on to talk more specifically about voice search. He referenced research from ComScore last year which stated that by 2020, 50% of searches will be conducted via voice. Further research...
“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of excitin...
Millennials will represent the largest group of shoppers when it comes to Smart Home and consumer electronics purchases this holiday season, with 46 percent of younger consumers indicating “high inten...
