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October 26, 2015
Global research group TDG* estimated that global advertising revenue from OTT TV is expected to grow nearly four-fold between 2015 and 2020. By 2020, OTT TV ad revenue will be approximately US$40 billion, just under half of 2020’s projected US$85 billion in total TV ad revenue.
Global OTT video subscription revenues are forecast to rise from nearly US$9 billion in 2014 to more than US$19 billion in 2019, according to Parks Associates^. Subscription income will represent another source of steady revenue.
From the article "PCCW Media launches Viu OTT video service" by Multichannel.com.
Smart home technology that has long been knocking at doors will settle into the mainstream after rival gadgets and services become hassle-free guests that get along with one another, industry insiders...
A matchup of the titans of tech and TV would mark a watershed moment for the media and Silicon Valley, whose leading companies are flush with cash and hungry for premium content to attract more eyebal...
The percentage of broadband-connected households using antenna-delivered broadcast TV has jumped from 9 percent to 15 percent over the past three years. And the percentage getting pay-TV service has d...
In its fourth quarter earnings release, WWE reported 1.22 million paid network subscribers, a nearly 50% increase from the same period last year. The company noted that WWE Network hit an all-time hig...
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