For movie and TV studios, the big bugaboo is people illegally copying or downloading their IP. For SVOD services, it’s another form of piracy – password sharing, which cost companies $500 million worldwide in 2015, according to a report by Parks Associates.
From the article "Password Sharing Not the Biggest Problem for SVOD Services, Study Says" by Todd Longwell.
Research firm Parks Associates estimates that 64 percent of U.S. broadband households subscribe to streaming video service but that only 36 percent of U.S. broadband households are using streaming pla...
Unauthorized use off Netflix or HBO passwords of paying customers generated a loss of more than $500 million in revenue in 2015, Parks Associates research showed. However, major VoD companies dispute...
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