Roku is the most popular brand of streaming media players, followed by Amazon’s Fire TV, according to new data from Parks Associates.
“Historically, Amazon and Roku have dominated the streaming media player market, and our research shows their dominance continues,” analyst Sarah Lee said in a statement.
Lee said streaming device competitors such as Apple TV and Google Chromecast have maintained their respective market shares, “but do not show much growth as of yet.”
“Today, smart TVs are much more affordable, as are streaming media players,” Lee said in a statement. “These devices offer consumers cost-effective solutions as well as an ecosystem-consistent experience.”
From the article, "Parks: Roku Most-Used Streaming Media Device" by Erik Gruenwedel
Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies w...
The WWE Network, the streaming service that shows WWE playoff matches and original programming, is presently the No. 2 sports OTT service, behind only MLB.tv, according to Parks Associates. Baker expl...
The adoption of smart thermostats reached 13% of U.S. broadband households in 2017, according to new research. This is an increase from 11% in 2016, based on new smart energy research from Parks As...
The market’s enthusiasm for WWE stems largely from its lucrative TV contracts, combined with its early success in direct-to-consumer streaming TV apps. In 2014 the company made a risky move, deciding...
