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October 03, 2017
Smartwatches are increasingly popular while tablets may have peaked, according to research from Parks Associates. The “360 View: Mobility & The App Economy” report found that smartwatch adoption reached 14% among U.S. broadband households in the second quarter and that smartwatch adoption has been steady since 2016. The tablet category, however, may have reached its high water mark during the first quarter of last year with a penetration rate of 72%.
From the article "Parks Finds Smartwatch Adoption in 14% of U.S. Broadband Households" by Carl Weinschenk.
A study from Parks Associates, a leading authority in consumer and market research, shows a concerning trend in security threats stemming from smart device use. The “Privacy and Data Protection for...
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As of the end of 2022, 41% of American homes have one or more connected devices, and almost a third of homes have more than three devices, according to data from Parks Associates. From the article...
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