Parks Associates’ new research report has unveiled a promising outlook for the smart home market, projecting an annual revenue of $12.6 billion in 2027 for core smart home product categories. The Interoperability & Generative AI: Next Generation Smart Home UI report explores this trend and the potential impact of two significant disruptors in the industry: the Matter standard and generative AI.
“As new brands and device categories flood the market with more options, they can exacerbate the challenges of integrating and creating a seamless smart home experience,” said Jennifer Kent, VP of Research at Parks Associates.
Two significant disruptors are poised to shape the future of the smart home market. The first is the Matter standard, introduced in 2021 by the Connectivity Standards Alliance (CSA). Matter aims to break down the barriers between various technology ecosystems, promoting interoperability and simplifying the integration of smart home devices. This standard has the potential to bring about a more cohesive and user-friendly smart home environment.
The second disruptor, generative AI, holds the promise of elevating the smart home experience to new heights. Beyond merely controlling devices, generative AI can enhance voice interactions and simplify the navigation of complex smart home setups. “By increasing the value proposition in smart home experiences, the industry adds to the current and future revenue potential in smart home and security solutions,” added Kent.
The Interoperability & Generative AI: Next Generation Smart Home UI research report also delves into consumer preferences for smart home control and user interfaces. Understanding what consumers desire in terms of ease of control and usability is crucial for industry stakeholders aiming to cater to their evolving needs.
From the article, "Parks Associates: Smart Home Sales to Hit $12.6B in 2027" from Twice
That result tracks with other recent research indicating Americans are moving up to higher-speed data tiers. In its recent Quantified Customer study, Parks Associates estimated that 24% of US broadban...
But a refresh would come at a good time, arriving on scene as consumer adoption of certain smart home products continues to climb. According to Parks Associates, 49% of US broadband households own a s...
A Parks Associates survey found that 31% of households had four or more streaming subscriptions in the third quarter of last year, up from 14% a year earlier. The number of streaming platforms has pas...
“Although AT&T starts with a 70% stake in DirecTV, they will likely wind down their investment over time,” said Steve Nason, research director for Addison, Texas-based consulting firm Parks Associates...