Providing market intelligence for more than 35 years

In The News

Parks Associates Confirmed As Knowledge Partner For Autonomous Car Detroit

Parks Associates is an internationally recognized market research firm specializing in emerging consumer technology products and services. The company’s expertise includes the Internet of Things (IoT), digital entertainment and TV services, digital health, mobility and consumer apps, support services, consumer electronics, and smart home solutions.

From the press release "Parks Associates Confirmed As Knowledge Partner For Autonomous Car Detroit" by www.autonomouscardetroit.com

Previously In The News

#TBT: Rated ‘M’ for mobile; Before Alexa, there was Jeeves and SMS search… this week in 2005

DALLAS-The number of households that use Wi-Fi technology for home networking has now surpassed the number that use Ethernet, according to a new Parks Associates survey. According to the “Global Digit...

GPS trackers are leaking info on your kids: What to do

A growing number of consumers (79%, according to Parks & Associates research), are concerned about privacy in their smart devices. CNET has made privacy and security a much bigger factor when reviewin...

About 20% of U.S. broadband households get live TV through an antenna, Parks Associates says

The percentage of U.S. broadband households that use digital antennas in their homes increased to 20% near the end of 2017, up from 16% in early 2015, according to Parks Associates. "Increasingly,...

Apple’s TV service faces its biggest test yet as free trials run out

Apple reducing its reliance on free trials for Apple TV+ is a “critical point” for the service, said Parks Associates research director Steve Nason, who follows the streaming industry. “For newer o...