Parks Associates is an internationally recognized market research firm specializing in emerging consumer technology products and services. The company’s expertise includes the Internet of Things (IoT), digital entertainment and TV services, digital health, mobility and consumer apps, support services, consumer electronics, and smart home solutions.
From the press release "Parks Associates Confirmed As Knowledge Partner For Autonomous Car Detroit" by www.autonomouscardetroit.com
The self-improvement industry is a promising one, accounting for more than $10 billion in annual sales. Over 40 million smartphone users in the U.S. actively use at least one wellness or fitness track...
While sales of vinyl records have been rising for a while now (Consumers like the sound quality and like the feel of vinyl records.), 2016 was a banner year. Sales hit a 28-year high -- led by David B...
Dealers have a tremendous opportunity to benefit from smart home technology as consumers have started to take an interest in it — with more than half of the population excited about the technology, ac...
PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...
