Providing market intelligence for more than 35 years

In The News

Parks Associates Addresses Smart Home and IoT Strategies at CONNECTIONS Europe

Parks Associates research finds 11% of U.K. broadband households own a home control system, compared to 10% in France and Spain and 8% in Germany. The research firm will address new smart home products and strategies that expand the competitive landscape at the tenth-annual CONNECTIONS™Europe – IoT: Connected Entertainment and the Smart Home, 10-11 November, at the NH Grand Hotel Krasnapolsky in Amsterdam.

“The smart home market in Europe continues to progress as service providers and OEMs introduce new offerings and show value to consumers,” said Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates. “Smart products are extending value and offering unique use cases to different markets throughout Europe.”

From the article "Parks Associates Addresses Smart Home and IoT Strategies at CONNECTIONS Europe" by KNXToday.com.

Previously In The News

User experience key focus for smart TVs and SMPs

A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...

Is Apple's TV upgrade too pricy for consumers?

Indeed, Apple TV trails Roku and Google for most-used streaming devices, according to research firm Parks Associates, while it is almost neck and neck with Amazon's Fire devices. By offering lower-pri...

AT&T To Buy Time Warner In Media-Shaking $85.4B Deal

That streaming service is one way AT&T wants to ensure that younger consumers will still flow its way. A study by research firm Parks Associates found that nearly a quarter of millennial households ju...

Why Amazon Is The Current King Of The Virtual Assistants

The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United S...