Providing market intelligence for more than 35 years

In The News

Parks Associates Addresses Smart Home and IoT Strategies at CONNECTIONS Europe

Parks Associates research finds 11% of U.K. broadband households own a home control system, compared to 10% in France and Spain and 8% in Germany. The research firm will address new smart home products and strategies that expand the competitive landscape at the tenth-annual CONNECTIONS™Europe – IoT: Connected Entertainment and the Smart Home, 10-11 November, at the NH Grand Hotel Krasnapolsky in Amsterdam.

“The smart home market in Europe continues to progress as service providers and OEMs introduce new offerings and show value to consumers,” said Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates. “Smart products are extending value and offering unique use cases to different markets throughout Europe.”

From the article "Parks Associates Addresses Smart Home and IoT Strategies at CONNECTIONS Europe" by KNXToday.com.

Previously In The News

Google's Nest Struggles Could Set Back The IoT Movement

The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...

Tubi TV’s Thomas Ahn-Hicks On AVOD, The Competition, And The Future Of OTT

Tubi TV is having a pretty good 2017 so far: the latest Parks Associates study proclaimed the ad-supported service to be one of the fastest-growing apps in its space. So morale was high when I spoke t...

Brand Preference Steering Consumer CE Purchase Decisions

New Parks Associates research shows the importance of brand preference in consumer electronics purchase decisions, revealing that 71 per cent of buyers last year considered only one brand when making...

Streaming 4K yet? AT&T adds unlimited data option to U-Verse

Despite the added fee, the unlimited plan will resonate with a distinct group of users, particularly gamers and online video addicts. AT&T will send warnings to anyone who is getting close to their da...