IoT research firm Parks Associates has released new connected health research overview of consumer trends in on-demand virtual care, including visiting physician services and remote care.
The report, 360 View Update: On-Demand Care: The Patient Wants to See You Now, examines the types of services consumers are most interested in, the demographics reporting the greatest interest in these services, and self-reported consumer satisfaction rates. The research also pays special attention to consumer interaction preferences and usage of digital communication technologies for on-demand care.
From the article "Parks Associates: 6 Consumer Trends In On-Demand Virtual Care To Watch" by Fred Pennic.
Parks reported that 80 percent of U.S. smartphone and tablet users who own at least one smart home device have downloaded mobile apps for these devices, but how is that population of users engaging wi...
Looking at the OTT market, Parks says that 60 percent of OTT video services require a subscription, and 64 percent of broadband-enabled U.S. households subscribe to an OTT video service (up from 59 pe...
OTT video is hot. A recent report from Parks Associates predicted that video streaming services will accelerate globally over the next 5 years, with more than 310 million connected households having a...
Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...
