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March 03, 2016
37% of consumers aged 18-24 own a connected health device, while 42% of consumers aged 24-34 own one, according to research from Parks Associates. Among consumers 65 and older, 31% own a connected health device. The report, 360 View Update: Shopping For Care: Insights from Consumers reveals connected health device ownership (including digital fitness trackers, networked weight scales, connected treadmills, and blood pressure meters) has risen from 24% to 33% of U.S. broadband households between 2013 and 2015.
From the article "Parks Associates: 42% of Consumers Aged 24-34 Own A Connected Health Device" by hitconsultant.net
Twenty-six percent of US broadband households find the idea of making purchases directly from TV shows “appealing or very appealing,” according to a 2020 Parks Associates survey. From the article "...
For a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner with the c...
Parks Associates estimates that over the past five years, the number of SVOD services has more than doubled, to 271. And projections are that subscription streaming will grow at a faster clip than any...
It’s nearly impossible to find a household today that doesn’t have at least one connected smart home device installed. From video doorbells to robot vacuums, automated lighting, and voice assistants,...
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