“The number of connected CE categories and devices continues to expand as companies look to disrupt the market,” said Stuart Sikes, president, Parks Associates.
“The key priorities for our research are to identify emerging business models, effective partnerships, and engagement strategies that help develop profitable consumer products and services.”
From the article "Parks: 86m streaming device sales by 2019" by Broadbandtvnews.com.
A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....
Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".
Apple’s share of the streaming device space shrank 3% year over year in the third quarter, when it captured 9% of the domestic market, according to Parks Associates. Comparatively, Roku and Fire T...
Like all streaming services, Disney+ saw strong growth during the pandemic but competitor Netflix reported losing subscribers last quarter. But Disney+ is cheaper than Netflix – an increasingly import...
