.bmp)
In the US, some 23% of millennial heads of household opt to live in OTT-only, broadband homes, according to Parks Associates.
The research firm said the figure compares to a national average of just 15% of all broadband households that only choose over-the-top entertainment access.
From the article "Parks: 23% Of US Millennials Opt For OTT-Only" by www.digitaltveurope.net
A new reports from Parks Associates named “Streaming Device Use and Setup in the Connected Home” takes a look at the amount of streaming entertainment that is streamed in the home, and the ways it is...
YouTube’s latest music subscription service is failing to boost YouTube Premium in any substantial way, according to recent research. According to Parks Associates, YouTube Premium — which includes th...
Parks Associates research shows that 50 percent of consumers ages 50 and older in U.S. broadband households are very interested in an emergency panic button service or home emergency system. The inter...
As predicted, very few people wanted to pay up. According to Parks Associates, YouTube Premium – which includes Music Premium – no longer ranks among the top 10 streaming services in the US. Com...
