A recent Parks Associates report reveals that 68 percent of U.S. smartphone owners listen to streaming music every day, for an average of 45 minutes per day. Amazon Prime Music emerged as the most popular paid streaming music service in this research. On the video side, 71 percent of smartphone owners watch short video clips (for an average of 24 minutes per day), while 40 percent watch longer clips like TV shows and movies. The report also showed that iPhone users consume more media content on avergae than users of Android or other operating systems.
From the article "Over Two-Thirds Of U.S. Smartphone Owners Stream Music Daily" by www.HomeTheaterReview.com
Smartphone owners spend more time per day listening to music on their device compared to other major entertainment activities, says Parks Associate. Their research notes 68% of smartphone owners li...
Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...
Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...
Smart-home technology is building quickly to a multi-billion-dollar business in Western Europe, say market researchers at Parks Associates, and the Malvern-based "Internet of Things" platform develope...
