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But also, Parks Associates also reports this week that 46% of all broadband households also have a game console connected to the Internet and 28% use it as their primary connected device. And of those--and I do recognize the steps are going down with every qualitifier but still-- about 75% of them use their gaming console to access non-gaming stuff.
Parks also says 55% of all broadband consumers subscribe to an OTT video service, so the movement away from conventional content delivery has become significant enough that those OTT users represent a kind of consumer protest that is getting fast attention on Main Street.
From the article "Over The Top: Big, Diverse Disruptive Force" by P.J. Bednarski.
The Chromecast wasn't the first wireless streaming-media dongle to come along -- Roku had one long before -- but the $35 price and the initial offer of three months of free Netflix sparked a flurry...
The flood of new competitors in the streaming-media device race -- joining stalwarts Roku and Apple TV have been the $35 Chromecast from Google and the high-end Fire TV box from Amazon -- underscor...
Meanwhile, over-the-top boxes like Apple TV are surging in popularity. Research group Parks Associates estimates sales of such streaming-media devices will top 57 million worldwide in 2018, nearly...
Launched last year, Flywheel so far operates in three cities -- San Francisco, Los Angeles and Seattle. San Francisco was its first market where it's took the city by storm. It partnered with the m...
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