If this data sounds familiar, it might be because Parks Associates announced a slightly different figure in April 2015, that 50 percent of U.S. broadband-enabled households had an OTT video service subscription. Back in August 2011, Interpret LLC found that half of U.S. households had a streaming device in their living rooms, but not all of them were connected to the internet.
From the article "Over Half Of U.S. Homes Now Stream Video To The Living Room TV" by Troy Dreier.
On the other hand, achieving such a feat may not be as easy it seems. Data published by Parks Associates highlights that during the past 12 months, approximately 50% of Hulu’s subscribers have not opt...
Taylor flew to San Francisco to attend the Connections Conference, known as the premier connected home conference and hosted by Parks Associates, the headline research company for emerging technologie...
Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...
This survey was conducted by Parks Associates on behalf of the Coldwell Banker brand within the United State, June 6 to 9, 2016 through a third party via an online omnibus product. The survey was cond...
