Providing market intelligence for more than 35 years

In The News

OTT Video Penetration Hits 55% In UK, 51% In France

OTT video usage is continuing to rise in Western Europe but has yet to reach the same level as in the US, according to Parks Associates. The market researcher found that 55 percent of UK broadband homes and 51 percent in France are watching TV shows and films online, compared to 70 percent in the US. The number of paid subscriptions in Europe is significantly lower than in the US. In the UK and France, 30 percent and 17 percent of broadband homes subscribe to OTT video, versus 64 percent of US broadband households. 

From the article "OTT Video Penetration Hits 55% In UK, 51% In France" by www.telecompaper.com

Previously In The News

Netflix Beware, Hulu Is the Dark Horse That Will Take Over 2016

On the other hand, achieving such a feat may not be as easy it seems. Data published by Parks Associates highlights that during the past 12 months, approximately 50% of Hulu’s subscribers have not opt...

Artificial Intelligence + Algorithms = Assumptions!

The public is awakening to this new threat of big data as “Big Brother” while acknowledging all its potential benefits. We do not need many of the idiocies promoted for profit in the Internet of Thing...

Prediction: Wi-Fi-Cell Hybrid Service Is Coming

As always, timing is everything. Research published in July by Parks Associates suggests U.S. mobile carriers are shifting their focus from ARPU growth to churn management as new smartphone users beco...

Asthma Apps Needed, Thailand’s ‘Smart City’, More Changes At VA: TTA’s Week

Reserve soon–only a little over a week away! Hosting over 250 senior executives, the Parks Associates Connected Health Summit spotlights health technologies as part of the Internet of Things (IoT) phe...