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Netflix, WWE Network, and Hulu have the highest Net Promoter Scores among major OTT video services in the US, according to Parks Associates.
The international research firm notes that adoption of OTT video subscriptions has increased by 12% since Q3 2014, with the number of available services and consumer awareness both increasing, despite password sharing growing by approximately 8% over that same time.
“We have seen a steady climb thus far in 2016,” said Brett Sappington, senior director of research, Parks Associates.
From the article "OTT Subscriptions Up 12% In US Since 2014" by www.broadbandtvnews.com
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In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
Its Sling TV service also ranks among the top 10 most popular cord-cutting video services, according to market researcher Parks Associates. It puts the company ahead of direct rivals such as AT&T’s Di...
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