Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
In the U.S., 2017 will be characterized by the rise of online Pay TV services, according to the research company Parks Associates. “While traditional Pay TV provides superior viewing quality, OTT video commonly excels in discovery, portability and personalized user experiences. Consumers care less about the network used to deliver the content than they do about access to the content, ease of use, and convenience,” says Brett Sappington, Senior Director of Research at the company.
Parks Associates has released new research showing that in the U.S. the likelihood of non-subscribers adopting Pay TV has declined since 2012, with half as many cord nevers adopting Pay TV in 2016 (2%) as there were in 2015 (4%). “The size of the cord never segment is slowly increasing,” Parks says.
From the article "OTT Plus Terrestrial TV Makes U.S. Cord-Cutting Easier And Sling TV Exploits The Phenomenon With Hybrid AirTV Device" by John Moulding.
The executive event, addressing the converging IoT industries—including smart home, connected entertainment and mobile ecosystems—will feature panel discussions and keynotes by: — Matt Eyring, chie...
SMART home technology that has long been knocking at doors will settle into the mainstream after rival gadgets and services become hassle-free guests that get along with one another, industry insiders...
This Editor was interested in what the organizers of the annual Connected Health Summit, now taking place in San Diego, are seeing as the differences in the digital health and remote monitoring sector...
Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .