According to the Parks Associates Video Market Tracker, there are 370+ independent Over-the-Top (OTT) providers in the United States in 2024. Besides, 88% of U.S. internet households subscribe to at least one OTT service, indicating the country’s widespread adoption and prevalence of such streaming platforms.
From the article, "OTT Business Model in 2024 – How OTT Platforms Make Money?" by Vijay Amirtham
But to some viewers, going a week after a dramatic cliffhanger “seems like it’s old school,” said Brett Sappington, principal analyst at Parks Associates. “For some consumers, that can be frustrati...
Parks Associates, a research firm that tracks the connected home, found in a recent survey that one-third of U.S. broadband households use a free, ad-based streaming service, up from 24% a year earlie...
But two crucial streaming devices didn't have HBO Max apps at launch. Neither Roku and Amazon Fire TV devices supported HBO Max, even though those devices represent the vast majority of streaming devi...
But two crucial streaming devices don't have HBO Max apps. Neither Roku and Amazon Fire TV devices supported HBO Max, even though those devices represent the vast majority of streaming devices in the...
