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Only 4% Of People Share Passwords For Services Like Netflix Outside Their Families

July 10, 2016

password sharing

Business Insider

Last year, a report from Parks Associates estimated the industry would lose $500 million to password sharing in 2015. This data suggests that might be a bit of an overstatement given the likelihood of getting multiple family members, especially in the same household, to subscribe to the same service. It also puts Netflix and HBO's historically lax position on password sharing into a bit of perspective.

From the article "Only 4% Of People Share Passwords For Services Like Netflix Outside Their Families" by Nathan McAlone.

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Other barriers for increasing adoption are concerns about security and privacy. With more reports in mainstream media about smart home devices being hacked, the public awareness of this issue has incr...

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