God bless early adopters. They pay the huge prices for items the rest of us aren’t so sure we need or want. The color TV! PCs and iPads. Cell phones the size of a loaf of bread! Their early confidence or just sheer excess cash made life better, or at least damn different. Out with the new. In with the newer!
Which brings us to over the top content providers. There are so many of them that you can make yourself silly trying to remember why one of them might be better than the other. As a recent report from Parks Associates points out, this might be a long search for entertainment nirvana.
In July, it noted that half of Hulu’s customers canceled the service the month before and that 9% of Netflix’s customers scrammed, too. Smaller services lose customers at Blackberry-like rates.
From the article "Online Viewing Has An Off-Ramp Problem" by P.J. Bednarski.
Neither of these methods work particularly well, at least for the kind of casual sharing that’s pervasive among friends and family members. A survey earlier this year by Parks Associates found that 18...
Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...
Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...
The early support for Thread may even hint at where Eero is going next. Tom Kerber, an analyst for Parks Associates, notes that one of the main features of Thread is that it’s decentralized. Instead o...
