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June 22, 2016
A recent study by Parks Associates claims that more millennials pay for online video than any other age groups. Highlights include that 23 percent of those surveyed only watch video online, and 61 percent of those surveyed between the ages of 20 and 30 watch online and still pay for traditional TV.
From the article "ONLINE VIDEO ROUND-UP: Twitter, Facebook, Versy Make Big Moves" by Gretchen Gardner.
However, this is a noticeable change from our summer 2016 survey that showed Roku with over 70% of the market share, the Fire TV at just over 33%, and the Apple TV at just 18%. (Note: We did allow our...
Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...
The panelists were all in consensus that VR is not a just a temporary hype and will continue to grow. Recent study from Parks Associates revealed that 2.3M households in US already own a VR headset, s...
In the last 12 months about 19% of US broadband households or about one in 5 households have cancelled a OTT service like Netflix. At the end of 2015, 20% of U.S. broadband households had cancelled at...
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