According to a new Parks Associates report, churn rates for OTT video services are 19% of U.S. broadband households, which would mean that about one in five households have cancelled an OTT service in the past 12 months.
From the article "ONLINE VIDEO ROUND UP: Google, YouTube, Stats from Super Bowl 2017 and More" by Gretchen Gardner.
In its latest round-up of the strength of cord-cutting in the country, 360 View: Entertainment Services in US Broadband Households, Parks found that antenna-only usage has steadily increased since 201...
Entry into the smart speaker market makes sense for a company with smart home aspirations. "As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russe...
Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....
The extent of the opportunity for the soon to be announced NFL+ app, which opens the possibility that all games in America’s most popular sport, could be streamed direct-to-consumer, has been revealed...
