According to a new Parks Associates report, churn rates for OTT video services are 19% of U.S. broadband households, which would mean that about one in five households have cancelled an OTT service in the past 12 months.
From the article "ONLINE VIDEO ROUND UP: Google, YouTube, Stats from Super Bowl 2017 and More" by Gretchen Gardner.
The consumer demand for mobile streaming isn’t lacking either. Among U.S. households, more than half want their next car to offer Wi-Fi, according to Jennifer Kent, connected car analyst for Parks Ass...
A recent study from Parks Associates found that 63% of people in the US are not familiar with and know very little or nothing about virtual reality. With such low levels of awareness amongst people in...
Roku continues to be the market leader for streaming devices, but Amazon’s Fire TV devices have made significant inroads over the last year, according to a report released by market research firm Park...
Mobile payments are still an up-and-coming new capability for consumers; while mobile banking has clearly led the way, there’s still a lot of interest in mobile payments at least in some fields. Wh...
