The industry refers to those viewers who are leaving pay TV services, like cable and satellite, as cord cutters, but there are also “cord nevers,” or people who have never signed up for pay TV, and “cord shavers,” those who have cut some of the channels they received.
Dish has repeatedly declined to reveal the number of online-only subscribers for Sling TV, but most analysts believe it is still under 1 million.
Such numbers aren’t enough to “turn the pay TV market on its ear,” said Parks Associates.
From the article "Online TV Takes Off, Slowly" by staugustine.com
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In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
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